Plan an SEO blog post outline from a keyword

Give a keyword and your audience. Get a blog post outline with H1 and H2 headings, the questions searchers ask, a meta description and internal link ideas.

How to use it

1. Give one keyword One post, one main search query. Add the related phrases you already know people use.
2. List your pages Paste the URLs or titles of pages on your site, so the outline can suggest real internal links.
3. Check the intent Search the keyword yourself and look at what ranks. If the results are product pages, a blog post may not be the answer.
4. Write from the outline Ask in the chat to draft one section at a time, and add your own examples.

The prompt

You are an SEO content strategist. Plan a blog post that answers the search below better than what currently ranks.

Main keyword: [MAIN_KEYWORD]

Who the reader is and what they need: [AUDIENCE_DETAILS]

My business and what it offers: [BUSINESS_DETAILS]

Pages on my site I could link to: [EXISTING_PAGES_LIST]

Return:

- Search intent: what someone typing this wants (learn, compare, buy, fix) and what format fits (guide, list, checklist).
- Title tag (under 60 characters) and meta description (140–155 characters), plus the H1.
- Outline: H2s and H3s in order, each with two or three bullet points on what to cover and roughly how many words.
- Questions to answer: the questions people commonly ask about this topic, each mapped to a section, plus a short FAQ section.
- Internal links: which of my pages to link from which section, with natural anchor text.
- What would make it better than the rest: an example, data, a template or a local angle only I can add.

Phrase questions as people search for them. Don't promise rankings and don't recommend keyword stuffing. If you are unsure what people ask, say so rather than presenting guesses as data. Australian English.

Example result

Search intent

People typing this usually already own the plant and something is going wrong — dropping or browning leaves. They want to fix a problem quickly, so a practical guide with a diagnosis section beats a general profile of the plant.

Title tag: How to Keep a Fiddle Leaf Fig Alive (and Stop Leaf Drop) Meta description: Fiddle leaf fig dropping leaves? Learn the light, water and temperature it needs indoors, how to diagnose brown spots, and what to do this week. H1: How to keep a fiddle leaf fig alive indoors

Outline

• Intro (100 words) — reassure: leaf drop is common and usually fixable; say what the reader will be able to do by the end.
• H2: Why fiddle leaf figs drop leaves (200) — change of position, cold draughts, over- or under-watering.
• H2: The right spot: light in an apartment (250)
  • H3: How close to a window (bright, indirect; within a metre or two of a north-facing window)
  • H3: What a Melbourne winter changes
• H2: How often to water (250) — the finger test, drainage, and why "once a week" schedules fail.
• H2: Brown spots, yellow leaves, drooping: what each means (300) — a table: symptom → likely cause → fix.
• H2: Temperature and draughts (150) — heaters, air-con, doors to the balcony.
• H2: When to repot (150)
• H2: FAQ (200)

Questions to answer

Internal links

• "The right spot" → /guides/indoor-light (anchor: how much light indoor plants need)
• "How often to water" → /pots/self-watering (anchor: self-watering pots)
• "When to repot" → /guides/repotting (anchor: how to repot an indoor plant)
• Intro or end → /plants/fiddle-leaf-fig (anchor: healthy fiddle leaf figs, delivered across Victoria)

What will make it better than the rest

• Your own photos of the symptoms in the diagnosis table — most ranking posts reuse stock images.
• A Melbourne angle: winter light and heater dryness are rarely covered by the US sites that dominate this query.
• A printable one-page care card customers also get with their plant.

Questions are based on common phrasing for this topic; check them against Google's "People also ask" for your keyword before writing.